3 ms·
I had a feeling some detail like this was missing from previous reports (most of which I did not read entirely). This is the right move. It represents an oppo
by linuxftw 3y ago
I had a feeling some detail like this was missing from previous reports (most of which I did not read entirely).
This is the right move. It represents an opportunity to dethrone google in the ad display market, at least for gaming.
- pjc50 3y agoThere really shouldn't be a gaming ad market. There are no good ad-supported games, it's more corrosive to the gameplay than even gatcha.
- linuxftw 3y agoThere are plenty of free to play games supported by ads that are fun to play. It's also a great funnel for converting a non-paying user into a paying user to disable the ads.
- hutzlibu 3y agoIt is also a great way to hook up kids as early as possible to get the best tracking data and condition them to whatever it is, that you want to sell them. With paying for games, the cost is clear. With ads, it isn't.
- johnnyanmac 3y agoThe market already got hit hard last year over this issue. I think they are or already have worked around the "collecting minor's data" issue.
- johnnyanmac 3y agoWe're well past "shouldn't be", unfortunately. Mobile tried premium games and it didn't work. They became free to play and there's only 3 real ways to monetize: ads, subscriptions (which include battle passes), and MTX. Gabe Newell is always quoted for saying "piracy is a service issue". But it turns out it's a issue you can eliminate if you keep all your content on a server and the app is just a free, thin client. Mobile found its own way around piracy, and it found new markets even when "core gamers" left.