I truly believe in taking the core concept of an idea and making it better -- if companies and start ups lag behind and leave room for innovation, why not capit

I truly believe in taking the core concept of an idea and making it better -- if companies and start ups lag behind and leave room for innovation, why not capitalize on it? If a company is always progressing and improving upon it's product or service, then this leaves less room for people to come in and steal their idea and "improve" upon it. Even if there are copycats that come into the market and try to improve upon the core concept, the fact that you're working to build upon your business inspires loyalty and reach among your base of users. I think it's these types of companies that are the hardest to compete with, making stealing their idea even tougher to execute.