4 ms·

the average is skewed by games like Genshin Impact with gross exploitative monetization, not to mention literal casino games. So smaller developers with more re

the average is skewed by games like Genshin Impact with gross exploitative monetization, not to mention literal casino games. So smaller developers with more reasonable monetization are not getting anywhere close to those averages and will be punished hard by these fees, especially because it's per-install not per-user. If a user installs your F2P mobile game on 2-3 devices (not uncommon), you now owe 40-60 cents, not 20. Hope your average revenue is good enough that you can afford that after Apple/Google take their 30%.

qwytw 3y ago
Average cost per install should be significantly lower than 20 for most games (it's just 2 cents for most country's in the world after all). However yeah it seems pretty excessive. I wouldn't be surprised if that 20 cent cost is just there to encourage developers who'd have to pay to update to pro (e.g. a seat for a year seems to be equal to about 10k installs, but with pro you get extra 800k free installs and increase your revenue limit by another 800k so you'll likely won't even have to pay extra for users at all)