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I worked in AdTech for a while, and this happened all the time. 1. People are more predictable than they think they are, and 2. People remember the times the ad
by dharmab 3y ago
I worked in AdTech for a while, and this happened all the time. 1. People are more predictable than they think they are, and 2. People remember the times the ads were well targeted and forget the other 10,000 irrelevant ads.
- smartis2812 3y agoI think this a is very important take-away most people underestimate.
- webmobdev 3y agoI am talking about specific PR campaigns based on our conversation, not ads about specific apps. Please see my other comment. (And while I haven't worked in AdTech, I have experience with Print and Internet advertising.)