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Are you sure that wasn’t simple IP-based targeting because you or your friend was browsing the App Store? When suspecting conspiracies, it’s usually the dumb si

Are you sure that wasn’t simple IP-based targeting because you or your friend was browsing the App Store? When suspecting conspiracies, it’s usually the dumb simple answer that is correct.

dharmab 3y ago
I worked in AdTech for a while, and this happened all the time. 1. People are more predictable than they think they are, and 2. People remember the times the ads were well targeted and forget the other 10,000 irrelevant ads.
- smartis2812 3y ago
  I think this a is very important take-away most people underestimate.
- webmobdev 3y ago
  I am talking about specific PR campaigns based on our conversation, not ads about specific apps. Please see my other comment. (And while I haven't worked in AdTech, I have experience with Print and Internet advertising.)
webmobdev 3y ago
Yes, 100% sure because we weren't discussing any specific apps. We were discussing in-app purchases in games and how it is unethical of Apple to encourage such kind of games on the App Store simply because they make more money for them. Suddenly I find Apple is promoting the "buy / pay once" (don't remember the exact PR campaign) games on the App Store. (What an amazing co-incidence!). It was, I am sure, one of the many PR campaigns created - after spying on people through Siri - to get people to actually buy apps on the App Store instead of only using the free apps. (I am one of the few who has never been attracted to giving Apple App Store mine or my mom's CC as India has so many better digital payment options that better protect our rights legally, and am loathe to the whole concept of "App Store"). There were two more incidents like this when we were subjected to very specific Apple PR campaign that were very suspiciously based on conversations I had with some Apple fans in my family (the kind who immediately call me up to find out when I am going abroad next so that I can buy them the latest iDevice).
- dharmab 3y ago
  > Suddenly I find Apple is promoting the "buy / pay once" (don't remember the exact PR campaign) games on the App Store. (What an amazing co-incidence!) I get those promoted in the app store, too. Probably because they can tell from my purchase history that I don't like microtransaction based games. Seriously, when I was in AdTech I saw how the proverbial sausage is made, and listening to your conversations would be been way less effective than predicting your habits based on other data and geographic location.

Are you sure that wasn’t simple IP-based targeting because you or your friend was browsing the App Store? When suspecting conspiracies, it’s usually the dumb simple answer that is correct.

dharmab 3y ago

I worked in AdTech for a while, and this happened all the time. 1. People are more predictable than they think they are, and 2. People remember the times the ads were well targeted and forget the other 10,000 irrelevant ads.

smartis2812 3y ago
I think this a is very important take-away most people underestimate.
webmobdev 3y ago
I am talking about specific PR campaigns based on our conversation, not ads about specific apps. Please see my other comment. (And while I haven't worked in AdTech, I have experience with Print and Internet advertising.)

webmobdev 3y ago

Yes, 100% sure because we weren't discussing any specific apps. We were discussing in-app purchases in games and how it is unethical of Apple to encourage such kind of games on the App Store simply because they make more money for them. Suddenly I find Apple is promoting the "buy / pay once" (don't remember the exact PR campaign) games on the App Store. (What an amazing co-incidence!). It was, I am sure, one of the many PR campaigns created - after spying on people through Siri - to get people to actually buy apps on the App Store instead of only using the free apps. (I am one of the few who has never been attracted to giving Apple App Store mine or my mom's CC as India has so many better digital payment options that better protect our rights legally, and am loathe to the whole concept of "App Store"). There were two more incidents like this when we were subjected to very specific Apple PR campaign that were very suspiciously based on conversations I had with some Apple fans in my family (the kind who immediately call me up to find out when I am going abroad next so that I can buy them the latest iDevice).

dharmab 3y ago
> Suddenly I find Apple is promoting the "buy / pay once" (don't remember the exact PR campaign) games on the App Store. (What an amazing co-incidence!) I get those promoted in the app store, too. Probably because they can tell from my purchase history that I don't like microtransaction based games. Seriously, when I was in AdTech I saw how the proverbial sausage is made, and listening to your conversations would be been way less effective than predicting your habits based on other data and geographic location.