4 ms·
It's not like they haven't rebranded everything before: * 9X Visual* Active* Direct* * 200X *.net * Live Windows Live * Windows *
by blasdel 18y ago
It's not like they haven't rebranded everything before:
* 9X
Visual*
Active*
Direct*
* 200X
*.net
* Live
Windows Live *
Windows *
- snprbob86 18y agoI've defended a lot of Microsoft's behavior, but I certainly can't defend their branding strategies. Prefixing product names with the company name ensures trademark uniqueness and reduces customer confusion. However, Microsoft seems to insist on hierarchical branding namespaces which preserves the trademark uniqueness, but increases confusion. Is it Microsoft Office Word? Or is it Microsoft Word? Instead of Microsoft Calendar, it is Microsoft Windows LIVE Calendar, which is different than Microsoft Windows Calendar and Microsoft Office Outlook Calendar... If only Microsoft could consolidate efforts and stop creating various self-competing products.
- blasdel 18y agoMicrosoft Windows Small Business Calendar Server 2008 - SharePoint Live Edition