It takes a long time for big companies to collapse. I mean Novell was still around until 2014 and they peaked and sucked since like 1995. Google can coast for

It takes a long time for big companies to collapse. I mean Novell was still around until 2014 and they peaked and sucked since like 1995. Google can coast for 30 more years, or longer. Comcast is slowly dying but will be profitable for a long, long time. So you can have a bad brand and exist for a long time.