Correction: It's the end of the [unlimited] subscription era. All-you-can-eat is no longer sustainable. Long live subscriptions with monthly tokens that do not

Correction: It's the end of the [unlimited] subscription era. All-you-can-eat is no longer sustainable. Long live subscriptions with monthly tokens that do not roll-over. For example, binge watch all you want, you can but up to 6 a month but you'll pay for > 6. Payment will always be required for Premium content or content augmented with AI. Micropayments and tokens will gain more adoption but it'll be more like a Costco Membership. Companies still love the fact that subscriptions give them longer lead time insight into consumer behavior. That part isn't going away anytime soon as investors love that data.