When you embed Google Fonts on your website, the IPs of your visitors, the URLs of the pages they visited, and the User-Agent of their browser is sent to Google

When you embed Google Fonts on your website, the IPs of your visitors, the URLs of the pages they visited, and the User-Agent of their browser is sent to Google. Now they say[1] they don't use this information for profiling and targeted advertising, but they very much /can/. Given Google's business model, I personally don't have a reason to trust them with my visitor's data, no matter what they do with it. Self-hosting the required fonts is a 2-minute job anyway. 1: https://developers.google.com/fonts/faq/privacy https://developers.google.com/fonts/faq/privacy