Is it really that fascinating? I also followed Joel's essays and was more into it back then. But as I look at it now it is generic startup setup. They pivoted

Is it really that fascinating? I also followed Joel's essays and was more into it back then. But as I look at it now it is generic startup setup. They pivoted enough times to land gold mine. With getting developers do what they like they were able to pivot quite easily and they were onto hiring smart people. In the end that is what sane business person should do, pivot, pivot, pivot until you land great idea. Only thing you cannot pivot are great people because there is limited amount of those and there is unlimited amount of ideas. What bad companies do is sticking to some bad idea that maybe earns money but then they burn through legions of junior devs to keep train going.