There's clear value-add here: for some reason, I couldn't find a discussion surrounding the Wired article. The real reason why the trend is pervasive is becaus

There's clear value-add here: for some reason, I couldn't find a discussion surrounding the Wired article. The real reason why the trend is pervasive is because oftentimes one article from one source doesn't reach all corners of the internet. Middlemen cascade the messages.