> So... to recap... I'm thinking catalog parts mostly as a vehicle to prove to potential customers your IP can be fabbed to meet their power / performance / yie

> So... to recap... I'm thinking catalog parts mostly as a vehicle to prove to potential customers your IP can be fabbed to meet their power / performance / yield / cost targets. And if I can buy a couple hundred of these boards for a different project, then I'm even happier. Oh I don't disagree, lowering the cost to field a system out of your micro-architecture increases the likely hood a design engineer will design it into their own design. This effect singlehandedly sustained the x86 product line until it didn't.