It's almost too obvious. The Xbox360 is a pretty impressive media platform. My parents bought one for the 1080p streaming video, Netflix and basic Kinect games.

It's almost too obvious. The Xbox360 is a pretty impressive media platform. My parents bought one for the 1080p streaming video, Netflix and basic Kinect games. They've never picked up a controller I'm sure. With the Apple TV and Raspberry PI making home entertainment simple, compact and cheap, it seems natural to extend the Xbox brand to a more simple device to target those without an Xbox.