I recently quit from a company that was heavily tied to the Newspaper industry. We dealt with thousands of small to medium sized papers. The sad truth is most

I recently quit from a company that was heavily tied to the Newspaper industry. We dealt with thousands of small to medium sized papers. The sad truth is most of these organizations just don't "get it." I remember one newspaper called because another newspaper was linking to their content. They were furious. They somehow correlated other sites linking to their site as "stealing visitors." This paper wasn't stealing content or using any more than allowed, simply linking. They complain about craigslist taking their classifieds business away while higher-quality niche sites are stealing what little they do have left (pets, autos, houses). They make partnerships with Yahoo! and are basically giving away their content in return for peanuts (including giving jobs to HotJobs). They focus on national news when they should be dominating their local market. The list goes on and on. These people are a dying breed--practically begging to be taken over by faster, leaner, smarter competitors who have 1/10th the staff and no multi-million dollar printing presses to pay off. You wonder why newspapers are suffering? Its because 95% of them still don't "get it."