> "companies are using your reading history to target ads" Keep in mind that this is also: * "Companies are using your reading history to build a profile of y

> "companies are using your reading history to target ads" Keep in mind that this is also: * "Companies are using your reading history to build a profile of you, including political stance, age, gender, location, religion, group affiliations, network of people you know" and a host of other things. This data is then used to target ads and campains. This is no big deal if it's trying to push you to buy a bit more Mountain Dew, or to figure out that you can better the dental healt in Jefferson County, Idaho by showing up there in a van handing out free samples of toothpaste. It is however a bigger deal when it's used to sway your opinions on political, legal and social matters by feeding you lies. It's a deal when it's used by one country to target individuals in the neighbouring country to leak government secrets by pinpointing local groups and geographic areas where you have a good chance of recruiting such agents. That's why certain countries, in this case Norway don't want this data under contrl of other governments, the U.S. in this case. (While Meta/Facebook owns this data, it's in effect under control of the U.S. government judicially)