there is a middle ground now. There are multiple agency-as-a-service companies (like lifeandhalf.com, etc) which basically give you an agency infrastructure wi

there is a middle ground now. There are multiple agency-as-a-service companies (like lifeandhalf.com, etc) which basically give you an agency infrastructure without running it yourself. where infrastructure means - account managers, talented (but junior) design/copy staff, invoicing, etc Its an interesting model - where really talented people & studio can still achieve scale up without the uninteresting parts of the scale up.