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In my armchair opinion, this is a bad name. Most of my clients and non technical friends refer to it incorrectly every time. Funniest I’ve heard them say is “st
by r0m4n0 3y ago
In my armchair opinion, this is a bad name. Most of my clients and non technical friends refer to it incorrectly every time. Funniest I’ve heard them say is “strip”
I think it’s because it’s too short, simple, and one word. It doesn’t really sink in with any visual. A stripe is a thing but I think it’s too abstract.
Good names: Wix, PayPal, google, Venmo, Microsoft
Bad names: quora, redis, and palantir (unrelated but hard to pronounce), apple (they are unique in that they commandeered a common word but did really well with the logo and brand. Arguably one of the best brand creations of all time because they went against the odds), hinge.
Honestly I’m not sure any other Fortune 500 company has picked a more basic word that isn’t unique
They lucked out because their product was good enough it didn’t matter!
- somsak2 3y agoAlphabet, Amazon, Tesla, Oracle, Caterpillar, Booking, BlackRock, Progressive... not quite so unique. Progressive is by far the worst in this small selection, but I'm sure we could find even worse ones if we did a proper Fortune 500 audit. https://books.google.com/ngrams/graph?content=alphabet%2Camazon%2Ctesla%2Coracle%2Ccaterpillar%2Cbooking%2Cprogressive%2Cstripe&year_start=1800&year_end=1980&corpus=en-2019&smoothing=3 https://books.google.com/ngrams/graph?content=alphabet%2Cama...
- r0m4n0 3y agoI think Alphabet is a horrible name too, but they already were successful when they adopted it. Progressive and Booking are real bad. Tesla, oracle, Amazon etc are pretty unique names, I’m not sure I use those words in my normal vocabulary in a regular month, can’t complain about them. Most people didn’t know who Tesla even was. I’m annoyed for him Musk stole his name. I wonder what he would think of that now
- fragmede 3y agoAnother reason is name collision with Square. Single syllable, five letter word in the payments area.