3 ms·
A complete zero? What other brand associations are you immune to?
by gjvc 3y ago
A complete zero? What other brand associations are you immune to?
- dinkleberg 3y agoIt is all about context. When I’m thinking about physical windows, I don’t think at all about Microsoft. I saw something the other day that the word “run” has like 600 different definitions, and yet we are able to understand it just fine based on context. When someone runs for office, I don’t think about them physically running. Same with my server running my application. My brain doesn’t get confused because my computer doesn’t have legs!