The irony of this, for me, is that when the iPhone came out, I was annoyed that people kept building "mobile-optimized" web UIs that had some trivial sliver of

The irony of this, for me, is that when the iPhone came out, I was annoyed that people kept building "mobile-optimized" web UIs that had some trivial sliver of the functionality that their desktop website had... even though the iPhone pointedly comes with a full browser capable of rendering the full website: someone had just decided "people on their phone will only want to do these four things so let's make a simpler website with painfully-large text that only has four buttons on it to make that easier for them".