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In the US, they went for exclusivity. You could only buy iPhone on AT&T, and they committed to that for 4 years. In Europe, people buy phones SIM-free as well,
by signal11 3y ago
In the US, they went for exclusivity. You could only buy iPhone on AT&T, and they committed to that for 4 years.
In Europe, people buy phones SIM-free as well, so it wasn’t exclusive, but many networks offered subsidies — undoubtedly because of commercial arrangements.