You can do it but part of the issue is that the market effectively silences you to begin with. Its like you are at a thermodynamic disadvantage when you are a c

You can do it but part of the issue is that the market effectively silences you to begin with. Its like you are at a thermodynamic disadvantage when you are a coop bootstrapping the company with your own owned means of production, versus one that is able to sell itself off to speculative investors for capital to "growth hack" as they say. The experiment of seeing if it catches on would therefore always fail even if the idea was actually better for most people. I'm not imposing on anything, I'm just highlighting how logically it makes a lot of sense to spread wealth around, and yet the very nature of capitalism perpetuates it to the exclusivity of all else, collectively shared vs individually held benefits be damned. I can see why Marx thought the only path forward from capitalism to a collectivism would take a revolution. Greed is sadly more competitive in a free market business environment where natural wealth is divvied up into private ownership.