> The overlap of sets of people who care about quality audio and the people who would buy Atmos in a TCL TV is probably pretty sparse. I used to think that too

> The overlap of sets of people who care about quality audio and the people who would buy Atmos in a TCL TV is probably pretty sparse. I used to think that too, but the proliferation of soundbars has shown that there is a market for better home theater experiences in the "middle" between bad TV speakers and higher end home theater setups. TCL's upper end range of TVs are really popular in a similar market segment (people who care about good picture/features but still want value) and generally perform very well, so it might be a feature that is popular especially if they start bundling in a kit for a good price. I've used the Sony equivalent with the TV acting as a center speaker in a larger setup and it sounded really good, so it can definitely work.