This is the single best article I've read here. It is just spot on. A small example: approximately 10 years ago, when I lived in mainland france I purchased al

This is the single best article I've read here. It is just spot on. A small example: approximately 10 years ago, when I lived in mainland france I purchased all my DVDs by dvdexpress.com because it just removed all these problems. Then they went express.com and added restrictions, and thus lost my business. I am the customer. I want an item. I will pay for it. If you don't let me buy it, I will find a mean to get it anyway. You will just lose the opportunity to make good money on the transaction, and infuriate me for the time lost in doing your work - finding a way to get me the stuff I want. Some people believe artificial restrictions from the last centuries still matter. In this day and age, they don't. They are just problems to be solved or worked around by innovatives companies. Any company that does this get the money. Itunes did a lot of things wrong, and has many of these issues left, but at the moment it provides the most gracious experience for the customer. The company that will manage to find a way to circumvent all these blocks to satisfy the customer on other IP items (Ex: music, books, newspaper) will get the best advantage there can in the market: customer satisfaction. At the moment my money is on google music's cheap mp3, but even more the kindle ebooks- because you can change the country settings in just a mouse click. The company has the right scale to try and sign some worldwide agreement, or try to strongarm companies or governments that may stand in the way. I wish them the best of luck to satisfy us - the customers.