Just one opinion--but as long as you're offering a free beta, you shouldn't worry about it. Getting users in the loop early is usually the better option. As for

Just one opinion--but as long as you're offering a free beta, you shouldn't worry about it. Getting users in the loop early is usually the better option. As for coping with rejection/insecurities, it gets easier with time and practice. Just remember that it's nothing personal. We're all bombarded with commercial messaging, and your cold email is just that.