I’m puzzled by this. How hard is it to convert prices by powers of 10? Do the same thing with $/lb and $/oz, and I’d be lost. Edit: Oh wait, I get it. It’s jus

I’m puzzled by this. How hard is it to convert prices by powers of 10? Do the same thing with $/lb and $/oz, and I’d be lost. Edit: Oh wait, I get it. It’s just that a price per 100 g is an order if magnitude less than per kg, so psychology kicks in and makes it look cheaper, even though the conversion is trivial. A bit like the 9.99 effect.