To be honest, I don't care much whether I see fancy proprietary rare font or the opensource one on a web site or a newspaper, or even in an app. I just need to

To be honest, I don't care much whether I see fancy proprietary rare font or the opensource one on a web site or a newspaper, or even in an app. I just need to see not awful letters to read words. You know who cares? Marketing people. Probably, ads industry is the biggest fonts purchaser. Also, big enterprises like banks and other fintech, who has behemoth apps and they like to have some unusual (-ly inconvenient) mobile apps and web sites. The regular users market just don't need that many fonts as presented at MyFonts. Then it's not surprising why big companies pays only $12 per font. It's their market. Not a font designers one.