> Literally every person picking up a broadcast signal sees the same ads. This is technically true, but only because it implies the word "same" before broadcas

> Literally every person picking up a broadcast signal sees the same ads. This is technically true, but only because it implies the word "same" before broadcast too. Regional ads injected into the ad slots were definitely a thing with TV already back in ~2005. So households getting their signal from the same transmitter got the same ads, but just a few kilometres away you could see entirely different ads during the advertising break.