There isn't a really strong comparison though. I think it would be quite rare for you to find a farmer that raised capital and just struck out on their own wit

There isn't a really strong comparison though. I think it would be quite rare for you to find a farmer that raised capital and just struck out on their own without knowing _exactly_ what they needed to do to reach profitability - nor would they pivot away from the act of farming. To try and apply the 'startup' concept talked about in the article, to farming would be something more along the lines of buying land and beginning to plow - then 'pivoting' and using the land to house private jets. Yes that is a strong example of pivoting, but I think that is the focus of the article (Wasn't the Reddit team originally working on mobile food ordering?). Traditionally (this has certainly changed with corporate farms) farming has been strong family history and bootstrapping (likely via loans for land/equipment purchase) rather than investors.