True but it is a better path for many things. PowerPC sucked, once they went *nix and Intel it blew up. ARM and flash memory for devices, they push that as we

True but it is a better path for many things. PowerPC sucked, once they went *nix and Intel it blew up. ARM and flash memory for devices, they push that as well that is not just reserved for Apple's use. Also OpenGL ES won the battle on mobile quietly due to Apple's support of Khronos and the mobile markets they created. Webkit, html5, canvas and more are direct results of their investment and extra cash. I hope that continues. LLVM is another area they have taken to another level. There certainly isn't anything wrong with making better what is out there and at the same time creating the basis for other products (i.e. Chromium from WebKit) so you really own more of the market as a whole and the direction it takes. As a game developer, the way OpenGL ES flat out won on devices with no real challenge from Microsoft on DirectX is amazing on that front alone. I'd say whatever they were doing with their money since the mid-90's was right.