Well, I think you are putting off many serious users by not having pricing, so you may be left with the "tire kickers". And are you giving infinite videos for

Well, I think you are putting off many serious users by not having pricing, so you may be left with the "tire kickers". And are you giving infinite videos for free if they don't need translation? I would suspect most users wouldn't need the translation, so you might be giving too much for free. It should probably be limited to something like 10 mins for free (Loom gives 5 mins free, but if you give a bit more, that is a competitive advantage). Then, I would suggest offering payment per video (or, have credits, where 1 credit is 15 mins or something) as well as the subscription, and allow people to upgrade to the sub later. Maybe also have a self hosted version.