> if everyone is blasting ads to users, the effectiveness of each ad goes down, and thus an advertiser need to blast even more ads. Things have really gone ful

> if everyone is blasting ads to users, the effectiveness of each ad goes down, and thus an advertiser need to blast even more ads. Things have really gone full circle now. If I visit a site (happens rarely) that has a clean design and puts all the ads into a plain column down one side of the page, I'm pretty sure I'm more likely to look at those ads than I am on the typical crappy site where I need to swat away ads like blowflies off a horse turd just to begin to see the underlying content.