11 ms·

Surprising, considering mounting your iPhone to a motorcycle was central to the main ad for the iPhone 13: https://www.youtube.com/watch?v=Nn50z2PEDEA https://

by kylec 3y ago

Surprising, considering mounting your iPhone to a motorcycle was central to the main ad for the iPhone 13: https://www.youtube.com/watch?v=Nn50z2PEDEA https://www.youtube.com/watch?v=Nn50z2PEDEA

semiquaver 3y ago
https://support.apple.com/en-us/HT212803 https://support.apple.com/en-us/HT212803 > high-power motorcycle engines Neither “high-power” nor “motorcycle” are words I would use to characterize the vehicle in that advertisement.
- Melting_Harps 3y ago
  > Neither “high-power” nor “motorcycle” are words I would use to characterize the vehicle in that advertisement. Words I would use are 'manipulating gig workers nto thinking they can/should/must own a phone that far exceeds the value of their scooter.' I have a Mac (computer) that I used for work stuff but I will never get the cult-like fantacism that drives the mobile phone sales side, even this ad screams of RATM No Shelter: The poor adore keep fiendin' for more The thin line between entertainment and war Fix the need, develop the taste Buy their products or get laid to waste I had an older iiphone (sub 9) and the reason I got it was because the app I used it for pretty much abandoned Android support entirely, nothing on the Android version worked and was not being updated despite a significant outcry for support. It then died when I took it to EU (where they have almost no penetration) and used a phone charger and lost like $60 worth of Bitcoin on that phone. I'm glad I'm a millennial that never got sucked into these stupid things, unlike most of my generation: I almost always have a laptop on me that can do everything a mobile phone can do with a much better UX and security/privacy, With that said, I drove with my older S. Korean made LG Android on my motorcycles all the time and never had an issue, so... blame Foxconn made QA?
  - vladvasiliu 3y ago
    Did that phone have OIS? That's what seems to break with the iphones. Anecdotally, my iphone 7 has ridden countless miles on motorbike handlebars with no issue. Motorbike GPS, and more broadly mapping, is one of the main uses I get from my phone that my laptop can't provide. Also music, when out and about. Other than that, my phone sees little to no action. During COVID lockdowns, it would gather visible dust from lack of use. That's why I like looking out for deals on refurbished iphones, so I can keep them for a long time, while also getting updates.
  - Ensorceled 3y ago
    Poor people, like gig economy workers, buy smart phones because it IS their computer. The reason you see people in low paying jobs with big expensive smart phones: it’s their computer, game console, tv, radio, camera, photo album, etc. etc. That was one of the surprising marketing lessons for the early iPhones and is a well known social phenomenon. I love when people who don’t know any poor people go on these rants.
    - mrguyorama 3y ago
      This is exclusively American "poor" people. Everyone I've known who struggles to pay bills could NEVER afford an iPhone, and wouldn't be able to get it on a payment plan either, because verizon stopped offering them contracts a decade ago, or they are stuck buying a $100 "smart talk" smartphone that is a stupidly old and underpowered machine that they then suffer through until it inevitably falls apart under normal use and they tape it back together so they don't have to buy another one for a little longer. "Poor" people don't ever have the $800 needed to buy an iPhone at one time, like ever. This makes a lot more sense when you look at less rich countries and see how much less popular iPhones are. It's only in America where people who aren't in poverty but rather deep into the lower class that will make sacrifices so they can buy an iPhone, or worse, pay $1600 over a two year payment plan and then UPGRADE after the plan is through. Americans are so terrified of being SEEN as poor, because they know how they vote for poor people to be treated.
      - Melting_Harps 3y ago
        > This makes a lot more sense when you look at less rich countries and see how much less popular iPhones are. It's only in America where people who aren't in poverty but rather deep into the lower class that will make sacrifices so they can buy an iPhone, or worse, pay $1600 over a two year payment plan and then UPGRADE after the plan is through. Americans are so terrified of being SEEN as poor, because they know how they vote for poor people to be treated. Well said, and hence why I quoted Rage Against the Machine who later go on to say on a track for Sony's Godzilla movie no less: Godzilla pure motherfucking filla' Get your eyes on the real killa' Despite being from the US, I will never understand this 'culture' and it seems so vapid and fake until you realize that is exactly what most people want out of their relationships as a whole: something so trite and cliche that fits in within the confines of a narrow attention span and is equally digestble on social media that signals to other like minded people in kind. The people who I see using phones as a status symbol are often the least economically stable I know: think children/teenagers or those older who simply have no other assets or investments to speak of.
- somerandomqaguy 3y ago
  Eh, it qualifies as a motorcycle IMO. Whether the engine's vibrations transit enough through the frame to damage the camera though is a matter of some debate. It's not just power; how well the engine's tuned, if it's been damaged, etc can affect that pretty drastically.
  - 4gotunameagain 3y ago
    A big factor is the number of cylinders and their arrangement, which affect the so called primary and secondary engine balance. A smaller single cylinder produces much more vibration than a way larger inline four with a 1-3-4-2 firing order. I would assume though that phone cameras are damaged by higher frequency vibrations, a big component of which is speed and type of tyres/road condition
    - porkbeer 3y ago
      I have a single cyl bike that goes over 160mph and tries to wheelie out of your control at every chance. The vibration is way worse than a similar 4cyl. The more pistons, the less vibration. That is why luxury cars have been the homes of v12s and the like. Harmonics are more impactful inside the engine. Uneven firing of the cylinder is actually a feature to maintain traction in sport bikes, look up 'big bang firing order' for an interesting rabbit hole.
    - jpsouth 3y ago
      This is a big factor. My Husqvarna Vitpilen 401 is a single cylinder 373cc engine and boy does it vibrate. My Kawasaki Versys 650 is a two cylinder and the vibrations are barely noticeable even at red line or high speeds.
- vladvasiliu 3y ago
  Indeed. But, anecdotally, the absolute worst ride quality I've had on a powered two-wheeler was with that kind of scooter. All the legitimately "high-powered motorcycles" (>1000 CC and > 100 HP) I've ridden have been very smooth. Not Citroën Hydractive smooth, but still, night and day compared to the vibrating mess of small city scooters.
- solatic 3y ago
  If it has two wheels ("bicycle") and a motor ("motorized bicycle") then it is a "motorcycle". Declining to call it a motorcycle because the motor is small relative to other motorcycles is little more than snobbery, and it's a snobbery that discourages people from buying a (larger) motorcycle that fits their needs, because of a historic arbitrary distinction between small and large motorcycles that require separate licensing for large motorcycles; a distinction that should be eliminated either by applying licensing requirements uniformly to all motorcycles or uniformly eliminating the licensing requirements from all motorcycles.
  - veave 3y ago
    It's not snobbery, a cheap scooter like the one in that ad makes it much harder to kill yourself than a real motorcycle, which is why there is a different licence required. Here, a scooter like that you can't even drive in a highway - restricting its use to a city makes it much safer.
    - jpc0 3y ago
      I would love to see accident statistics that supports that claim. Last time I looked at it small bikes, generally used by delivery drivers to be fair, vastly overshadowed any other motorcycle accidents. On the same note death rates per vehicle on the road was lower for motorcycles than all other vehicle classes and a large portion of those deaths were passengers on a motorcycle and not the driver. This was all from the mid 2010s though. The statistics showed more to me that wearing correct protection equipment significantly reduced your chance of dieing, the displacement of the engine or even the type of motorcycle had some impact but definitely wasn't a major factor.
      - gog 3y ago
        Are you sure that the statistics you looked into take into account number of vehicle on the road and miles/minutes traveled for each category? Smaller bikes/scooters (you can drive them with a car license in my country if they are under 50cc) have a max top speed of 50km/h (31mph). On the other hand, one of the most popular motorcycles (Yamaha MT-07) does 0-100km/h (0-60 mph) in under 4 seconds and can reach speeds of over 130 miles per hour. There is a lot that can go wrong if you are not careful. Also, it is almost twice as heavy.
- ce4 3y ago
  That makes no sense, yup. Well, maybe Scooters, yes - they usually have their engine mounted in the swingarm instead of the central frame, which reduces vibrations at the handlebar. As for power, that doesnt correlate, eg. I have a 20yrs old KTM single without a dampening balance shaft. It only has 48PS but boy, does it vibrate. 45min ride = tingling feet and hands. So, number of cylinders, crankshaft configuration and number of balance shafts make the difference. Also: Vibration spectrum and power distribution probably also make a Zuge difference (for the iphone's lens/autofocus mechanism) Electric motorcycles are also really smooth.
zikduruqe 3y ago
Apple also advertises their watches as water resistant and shows ads with people swimming. But as soon as you get some water ingress, you are SOL since it is not guaranteed.
- predmijat 3y ago
  And one of my favorite commercials ruins everything with small print at the end: "liquid damage not covered by warranty". This shouldn't be legal :) https://www.youtube.com/watch?v=DYCnHebwTCM https://www.youtube.com/watch?v=DYCnHebwTCM
- stephen_g 3y ago
  Since the Series 2 they have a water-resistance rating of 50 metres under ISO standard 22810:2010. So despite how it affects the warranty it is definitely designed to withstand swimming. And it does work, I would have over 150 recorded swimming workouts (45 minutes to an hour each) on my Apple Watch SE.
  - delfinom 3y ago
    The problem is, the design is tested to the ISO immersion standard, but the product is not. What do I mean? In hardware manufacturing lines, if you guarantee water immersion, you actually do that test as part of manufacturing, either using real water or something known as "dryleak" where you gauge air displacement in a fitted and known volume fixture. Apple and most phone manufacturers aren't going bother with that test since it's extra labor and time, so they instead live with never warranting it. It doesn't take much to have a water ingress issue. Even a tiny tiny defect in the adhesive gasket gluing the phone together can lead to ingress.
    - N_A_T_E 3y ago
      Sure, but isn't that mostly a theoretical issue or only problematic if the device is used at the limit of it's specification? I haven't heard any stories of water damaged iPhones recently. I've had my iPhone XS and 12 underwater without any problems. My apple watch has been in the shower hundreds of times.
eajakobsen 3y ago
There is some fine print at the bottom of the screen in the shot where the phone is connected to the handlebars: > Always use a dampener with your iPhone when riding as shown. Use only with low-powered bikes and avoid prolonged use.
- dizhn 3y ago
  That sounds like "it'll work in a pinch but don't actually do it".
- arp242 3y ago
  That disclaimer is shown for exactly 1.5 seconds, or 38 frames, mostly as white text against a white background. Yes, I downloaded and checked as I'm that sad type of person :-) No one can notice the text is there and read it that fast, so for all practical purposes it might as well not be there. It always disappoints me regulators just let this kind of faux-disclaimer slide. This is just lying with your fingers crossed behind your back.
  - mrguyorama 3y ago
    American "false advertising" law is absolutely toothless.
    - BizarroLand 3y ago
      The fact that drug makers can hawk pills on TV telling you how much you need glockinflexadusal or whatever schizophrenic word-salad name they've come up with for your sporadic knee twinge and show you how you can be young and beautiful and imminently desirable again (sometimes people who take this pill start pooping and never stop pooping again for the rest of their lives which are thankfully rather short, and on a few occasions people have immediately burst into flames and started screaming in pain but their bodies refuse to die for some reason) You should ask your doctor if girexamusib is right for you. *images of children wearing white clothing and running through wheat fields and blowing dandelion puff seeds into a beautiful sunset play while the tranquil music of heavens elevator plays softly in the background* is incredibly terrible for all of the worst reasons.
infecto 3y ago
Even without a dampener I would be surprised if they bike would cause issues.
raverbashing 3y ago
I'm betting that iPhone cost more than that motorcycle (though to be fair to the other commenters, the vibration there is probably greatly reduced due to the fact of being more a scooter than a motorbike - being kept loosely on a holder instead of clamped also helps)
themaninthedark 3y ago
Given this is Apple, not surprising. "You're mounting it wrong"

by kylec 3y ago

Surprising, considering mounting your iPhone to a motorcycle was central to the main ad for the iPhone 13: https://www.youtube.com/watch?v=Nn50z2PEDEA https://www.youtube.com/watch?v=Nn50z2PEDEA

semiquaver 3y ago

https://support.apple.com/en-us/HT212803 https://support.apple.com/en-us/HT212803 > high-power motorcycle engines Neither “high-power” nor “motorcycle” are words I would use to characterize the vehicle in that advertisement.

Melting_Harps 3y ago
> Neither “high-power” nor “motorcycle” are words I would use to characterize the vehicle in that advertisement. Words I would use are 'manipulating gig workers nto thinking they can/should/must own a phone that far exceeds the value of their scooter.' I have a Mac (computer) that I used for work stuff but I will never get the cult-like fantacism that drives the mobile phone sales side, even this ad screams of RATM No Shelter: The poor adore keep fiendin' for more The thin line between entertainment and war Fix the need, develop the taste Buy their products or get laid to waste I had an older iiphone (sub 9) and the reason I got it was because the app I used it for pretty much abandoned Android support entirely, nothing on the Android version worked and was not being updated despite a significant outcry for support. It then died when I took it to EU (where they have almost no penetration) and used a phone charger and lost like $60 worth of Bitcoin on that phone. I'm glad I'm a millennial that never got sucked into these stupid things, unlike most of my generation: I almost always have a laptop on me that can do everything a mobile phone can do with a much better UX and security/privacy, With that said, I drove with my older S. Korean made LG Android on my motorcycles all the time and never had an issue, so... blame Foxconn made QA?
- vladvasiliu 3y ago
  Did that phone have OIS? That's what seems to break with the iphones. Anecdotally, my iphone 7 has ridden countless miles on motorbike handlebars with no issue. Motorbike GPS, and more broadly mapping, is one of the main uses I get from my phone that my laptop can't provide. Also music, when out and about. Other than that, my phone sees little to no action. During COVID lockdowns, it would gather visible dust from lack of use. That's why I like looking out for deals on refurbished iphones, so I can keep them for a long time, while also getting updates.
- Ensorceled 3y ago
  Poor people, like gig economy workers, buy smart phones because it IS their computer. The reason you see people in low paying jobs with big expensive smart phones: it’s their computer, game console, tv, radio, camera, photo album, etc. etc. That was one of the surprising marketing lessons for the early iPhones and is a well known social phenomenon. I love when people who don’t know any poor people go on these rants.
  - mrguyorama 3y ago
    This is exclusively American "poor" people. Everyone I've known who struggles to pay bills could NEVER afford an iPhone, and wouldn't be able to get it on a payment plan either, because verizon stopped offering them contracts a decade ago, or they are stuck buying a $100 "smart talk" smartphone that is a stupidly old and underpowered machine that they then suffer through until it inevitably falls apart under normal use and they tape it back together so they don't have to buy another one for a little longer. "Poor" people don't ever have the $800 needed to buy an iPhone at one time, like ever. This makes a lot more sense when you look at less rich countries and see how much less popular iPhones are. It's only in America where people who aren't in poverty but rather deep into the lower class that will make sacrifices so they can buy an iPhone, or worse, pay $1600 over a two year payment plan and then UPGRADE after the plan is through. Americans are so terrified of being SEEN as poor, because they know how they vote for poor people to be treated.
    - Melting_Harps 3y ago
      > This makes a lot more sense when you look at less rich countries and see how much less popular iPhones are. It's only in America where people who aren't in poverty but rather deep into the lower class that will make sacrifices so they can buy an iPhone, or worse, pay $1600 over a two year payment plan and then UPGRADE after the plan is through. Americans are so terrified of being SEEN as poor, because they know how they vote for poor people to be treated. Well said, and hence why I quoted Rage Against the Machine who later go on to say on a track for Sony's Godzilla movie no less: Godzilla pure motherfucking filla' Get your eyes on the real killa' Despite being from the US, I will never understand this 'culture' and it seems so vapid and fake until you realize that is exactly what most people want out of their relationships as a whole: something so trite and cliche that fits in within the confines of a narrow attention span and is equally digestble on social media that signals to other like minded people in kind. The people who I see using phones as a status symbol are often the least economically stable I know: think children/teenagers or those older who simply have no other assets or investments to speak of.
somerandomqaguy 3y ago
Eh, it qualifies as a motorcycle IMO. Whether the engine's vibrations transit enough through the frame to damage the camera though is a matter of some debate. It's not just power; how well the engine's tuned, if it's been damaged, etc can affect that pretty drastically.
- 4gotunameagain 3y ago
  A big factor is the number of cylinders and their arrangement, which affect the so called primary and secondary engine balance. A smaller single cylinder produces much more vibration than a way larger inline four with a 1-3-4-2 firing order. I would assume though that phone cameras are damaged by higher frequency vibrations, a big component of which is speed and type of tyres/road condition
  - porkbeer 3y ago
    I have a single cyl bike that goes over 160mph and tries to wheelie out of your control at every chance. The vibration is way worse than a similar 4cyl. The more pistons, the less vibration. That is why luxury cars have been the homes of v12s and the like. Harmonics are more impactful inside the engine. Uneven firing of the cylinder is actually a feature to maintain traction in sport bikes, look up 'big bang firing order' for an interesting rabbit hole.
  - jpsouth 3y ago
    This is a big factor. My Husqvarna Vitpilen 401 is a single cylinder 373cc engine and boy does it vibrate. My Kawasaki Versys 650 is a two cylinder and the vibrations are barely noticeable even at red line or high speeds.
vladvasiliu 3y ago
Indeed. But, anecdotally, the absolute worst ride quality I've had on a powered two-wheeler was with that kind of scooter. All the legitimately "high-powered motorcycles" (>1000 CC and > 100 HP) I've ridden have been very smooth. Not Citroën Hydractive smooth, but still, night and day compared to the vibrating mess of small city scooters.
solatic 3y ago
If it has two wheels ("bicycle") and a motor ("motorized bicycle") then it is a "motorcycle". Declining to call it a motorcycle because the motor is small relative to other motorcycles is little more than snobbery, and it's a snobbery that discourages people from buying a (larger) motorcycle that fits their needs, because of a historic arbitrary distinction between small and large motorcycles that require separate licensing for large motorcycles; a distinction that should be eliminated either by applying licensing requirements uniformly to all motorcycles or uniformly eliminating the licensing requirements from all motorcycles.
- veave 3y ago
  It's not snobbery, a cheap scooter like the one in that ad makes it much harder to kill yourself than a real motorcycle, which is why there is a different licence required. Here, a scooter like that you can't even drive in a highway - restricting its use to a city makes it much safer.
  - jpc0 3y ago
    I would love to see accident statistics that supports that claim. Last time I looked at it small bikes, generally used by delivery drivers to be fair, vastly overshadowed any other motorcycle accidents. On the same note death rates per vehicle on the road was lower for motorcycles than all other vehicle classes and a large portion of those deaths were passengers on a motorcycle and not the driver. This was all from the mid 2010s though. The statistics showed more to me that wearing correct protection equipment significantly reduced your chance of dieing, the displacement of the engine or even the type of motorcycle had some impact but definitely wasn't a major factor.
    - gog 3y ago
      Are you sure that the statistics you looked into take into account number of vehicle on the road and miles/minutes traveled for each category? Smaller bikes/scooters (you can drive them with a car license in my country if they are under 50cc) have a max top speed of 50km/h (31mph). On the other hand, one of the most popular motorcycles (Yamaha MT-07) does 0-100km/h (0-60 mph) in under 4 seconds and can reach speeds of over 130 miles per hour. There is a lot that can go wrong if you are not careful. Also, it is almost twice as heavy.
ce4 3y ago
That makes no sense, yup. Well, maybe Scooters, yes - they usually have their engine mounted in the swingarm instead of the central frame, which reduces vibrations at the handlebar. As for power, that doesnt correlate, eg. I have a 20yrs old KTM single without a dampening balance shaft. It only has 48PS but boy, does it vibrate. 45min ride = tingling feet and hands. So, number of cylinders, crankshaft configuration and number of balance shafts make the difference. Also: Vibration spectrum and power distribution probably also make a Zuge difference (for the iphone's lens/autofocus mechanism) Electric motorcycles are also really smooth.

zikduruqe 3y ago

Apple also advertises their watches as water resistant and shows ads with people swimming. But as soon as you get some water ingress, you are SOL since it is not guaranteed.

predmijat 3y ago
And one of my favorite commercials ruins everything with small print at the end: "liquid damage not covered by warranty". This shouldn't be legal :) https://www.youtube.com/watch?v=DYCnHebwTCM https://www.youtube.com/watch?v=DYCnHebwTCM
stephen_g 3y ago
Since the Series 2 they have a water-resistance rating of 50 metres under ISO standard 22810:2010. So despite how it affects the warranty it is definitely designed to withstand swimming. And it does work, I would have over 150 recorded swimming workouts (45 minutes to an hour each) on my Apple Watch SE.
- delfinom 3y ago
  The problem is, the design is tested to the ISO immersion standard, but the product is not. What do I mean? In hardware manufacturing lines, if you guarantee water immersion, you actually do that test as part of manufacturing, either using real water or something known as "dryleak" where you gauge air displacement in a fitted and known volume fixture. Apple and most phone manufacturers aren't going bother with that test since it's extra labor and time, so they instead live with never warranting it. It doesn't take much to have a water ingress issue. Even a tiny tiny defect in the adhesive gasket gluing the phone together can lead to ingress.
  - N_A_T_E 3y ago
    Sure, but isn't that mostly a theoretical issue or only problematic if the device is used at the limit of it's specification? I haven't heard any stories of water damaged iPhones recently. I've had my iPhone XS and 12 underwater without any problems. My apple watch has been in the shower hundreds of times.

eajakobsen 3y ago

There is some fine print at the bottom of the screen in the shot where the phone is connected to the handlebars: > Always use a dampener with your iPhone when riding as shown. Use only with low-powered bikes and avoid prolonged use.

dizhn 3y ago
That sounds like "it'll work in a pinch but don't actually do it".
arp242 3y ago
That disclaimer is shown for exactly 1.5 seconds, or 38 frames, mostly as white text against a white background. Yes, I downloaded and checked as I'm that sad type of person :-) No one can notice the text is there and read it that fast, so for all practical purposes it might as well not be there. It always disappoints me regulators just let this kind of faux-disclaimer slide. This is just lying with your fingers crossed behind your back.
- mrguyorama 3y ago
  American "false advertising" law is absolutely toothless.
  - BizarroLand 3y ago
    The fact that drug makers can hawk pills on TV telling you how much you need glockinflexadusal or whatever schizophrenic word-salad name they've come up with for your sporadic knee twinge and show you how you can be young and beautiful and imminently desirable again (sometimes people who take this pill start pooping and never stop pooping again for the rest of their lives which are thankfully rather short, and on a few occasions people have immediately burst into flames and started screaming in pain but their bodies refuse to die for some reason) You should ask your doctor if girexamusib is right for you. *images of children wearing white clothing and running through wheat fields and blowing dandelion puff seeds into a beautiful sunset play while the tranquil music of heavens elevator plays softly in the background* is incredibly terrible for all of the worst reasons.

infecto 3y ago

Even without a dampener I would be surprised if they bike would cause issues.

raverbashing 3y ago

I'm betting that iPhone cost more than that motorcycle (though to be fair to the other commenters, the vibration there is probably greatly reduced due to the fact of being more a scooter than a motorbike - being kept loosely on a holder instead of clamped also helps)

themaninthedark 3y ago

Given this is Apple, not surprising. "You're mounting it wrong"