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I guess my point is I see people all day everyday Monday-morning-quarterbacking decisions made by immensely successful people done so with zero humility nor rec

I guess my point is I see people all day everyday Monday-morning-quarterbacking decisions made by immensely successful people done so with zero humility nor recognition of all the home-runs these people have hit. There is seemingly no reason for these critics to feel like they can uniquely handicap the decisions these people made yet they are never remotely reluctant to do so. It just gets obnoxious seeing a random HNer think they know more about branding than the founder of Tesla and SpaceX -- to the point of accusing this founder of missing which would otherwise be obvious to the HNer. Wait a few years then opine.

cafeinux 3y ago
Tesla wasn't founded by Musk (he acquired it in 2004), and regarding how he likes to put X's everywhere, this rebranding feels like an ego trip more than a conscious marketing decision. Now to be honest, after having completely destroyed the Twitter brand, moving to a new name might seem like a good idea to make people forget about the "Titter" catastophe. But now instead of having to reconstruct Twitter's reputation, he has to create a whole new reputation for a whole new brand who just happens to already have disgruntled user from the get go...
- TheBlight 3y ago
  Is your argument that Musk isn't most directly responsible for the state of the Tesla brand? Were you familiar with the brand prior to Musk's acquisition?
  - cafeinux 3y ago
    No, and no. I just mentioned that Musk didn't found Tesla, not more than Tim Cook founded Apple. The rest of my comment wasn't a deduction from this, although I admit I could have phrased it more explicitly. My argument is that, as a spectator, it just seems to me like Musk is a mad man with big baby energy, and that at worst this rebranding is just another ego trip, and at best, it might be a tentative at making people forget his destruction of T[w]itter and starting from scratch.

cafeinux 3y ago

Tesla wasn't founded by Musk (he acquired it in 2004), and regarding how he likes to put X's everywhere, this rebranding feels like an ego trip more than a conscious marketing decision. Now to be honest, after having completely destroyed the Twitter brand, moving to a new name might seem like a good idea to make people forget about the "Titter" catastophe. But now instead of having to reconstruct Twitter's reputation, he has to create a whole new reputation for a whole new brand who just happens to already have disgruntled user from the get go...

TheBlight 3y ago
Is your argument that Musk isn't most directly responsible for the state of the Tesla brand? Were you familiar with the brand prior to Musk's acquisition?
- cafeinux 3y ago
  No, and no. I just mentioned that Musk didn't found Tesla, not more than Tim Cook founded Apple. The rest of my comment wasn't a deduction from this, although I admit I could have phrased it more explicitly. My argument is that, as a spectator, it just seems to me like Musk is a mad man with big baby energy, and that at worst this rebranding is just another ego trip, and at best, it might be a tentative at making people forget his destruction of T[w]itter and starting from scratch.