Hey, author of article here - the parent comments are correct, I mealy consulted after they already spent this amount. I'm sorry if you felt cheated out of a st

Hey, author of article here - the parent comments are correct, I mealy consulted after they already spent this amount. I'm sorry if you felt cheated out of a story - I'm planning to write more about this later in the series but it didn't really fit the story about PMF & setting objectives so I could not round it out more in this one. But I've realised I might have to write a separate post just about this specific incident and what we did to bring the spend and results back on track. Thank you!