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How much sense does it make to measure and discuss response rates for transactional mails though?
by seba_dos1 3y ago
How much sense does it make to measure and discuss response rates for transactional mails though?
- blowski 3y agoLow response rates are used as a spam signal by major email providers, whatever the type of email.
- seba_dos1 3y agoHow does that make any sense when those are often sent from no-reply addresses that are routed nowhere?
- yakshaving_jgt 3y agoI think response rate is meant more generally in this context. It doesn't necessarily literally mean an email in response. I think more typically it means the recipient following the call to action link in the email.