> But the rise of online services and the internet in the mid-1990s gave Apple a unique opportunity. On the internet, nobody knew you were using a Mac. Once you

> But the rise of online services and the internet in the mid-1990s gave Apple a unique opportunity. On the internet, nobody knew you were using a Mac. Once you connected, you were using AOL or CompuServe or just your local internet provider and a web browser or email app. While some sites didn’t function if you weren’t using Internet Explorer for Windows, most worked fine. Contrast with their view of the internet today, now that they own the mobile platform that is dominant in the most important market.