I can kind of understand. Apple at that time period wasn't very "think different" yet. Gil Amelio still had the company in its own "beige box" era. The idea tha

I can kind of understand. Apple at that time period wasn't very "think different" yet. Gil Amelio still had the company in its own "beige box" era. The idea that a store would be selling a "less compatible" computer seemed insane. Turned out to be a game changer.