> [...] people are afraid of getting a ticket they slam on their brakes. There should be some kind of warning before the red light comes on. I've got it! A c

> [...] people are afraid of getting a ticket they slam on their brakes. There should be some kind of warning before the red light comes on. I've got it! A cell phone app. Whenever you're driving: the app sends your coordinates to the cloud, and every traffic light is also linked in via dirt-cheap IoT. Then, at some point between the light being green and red, the user is warned through a tweet, text, or email message that the red light will go on soon! They can navigate away from the video they were watching while driving, click through the terms of the website, adjust for their privacy preferences, take advantage of any offers that might pop up, and still find out a few seconds before the light turns red! And then: because we know they'll be stopped at the light and for how long, we can show them a short video offering them valuable products and services right near where they are located! We can do this! Who's in?