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Interesting, but I don't think Google wanted to go social to decrease the damages of link spamming. People already do social network spamming. There are plenty
by leejw00t354 15y ago
Interesting, but I don't think Google wanted to go social to decrease the damages of link spamming.
People already do social network spamming. There are plenty of sites where you can pay for a certain number of +1's or likes.
Using a combination of inputs, social interaction, page links, keywords, they can achieve a better overall ranking algorithm, which is probably one reason they wanted to go social.
However I think the main reason Google wanted to go social was to be able categorise their users better. The more they know about their users, the better they can serve ads.
- fraserharris 15y agoGiven that the +1's are tied to an (active) user identity tied to multiple Google products, it should not be difficult to filter out the spammers.
- pavel_lishin 15y ago> People already do social network spamming. There are plenty of sites where you can pay for a certain number of +1's or likes. Not all +1's are created equal. A +1 from a close friend, or a respected public figure is worth a lot more than ten thousand +1's from accounts created in the past 48 hours from a Bangalore IP address.
- lurker14 15y agoBut in Google's framework, the only kinds of +1 are "your immediate friends" (those appear with profile pictures alongside) and "all the rest" which appear in the aggregate total "822,251 people +1'd this"