Disney used to have an extremely lucrative niche, based around safe family brands. Franchising and parks were their money printers and their movies where just v

Disney used to have an extremely lucrative niche, based around safe family brands. Franchising and parks were their money printers and their movies where just vehicles of advertisement. They kept access to their legacy movies in short supply and kept demand constant. Current leadership has turned the company into one of many media companies and have exposed themselves to a high range of risk factors. They wanted to become king of the hill and Iger mimiced the predatory growth of big-tech. You are right to point out that Disney joined the trend of pure growth-chasing (plus cheap money from big ESG/DIE asset managers which lead to another host of issues down the line).