And data teams are sitting on an enormous supply of potential answers! We have spent the last decade re-building our data stacks around infinitely-scalable clou

And data teams are sitting on an enormous supply of potential answers! We have spent the last decade re-building our data stacks around infinitely-scalable cloud warehouses and their attending ETL tools. It’s a (wait for it) massive coal mine just waiting to be turned into energy. What are those untapped data resourvoirs, who owns them and what are the questions they might finally get answered? Please tell me it is not just every click ever made on the internet and now they can figure out better how to sell more shit to more people.