4 ms·
Not necessarily 404. They could redirect (301) to another, better ranked similar content.
by rpgbr 3y ago
Not necessarily 404. They could redirect (301) to another, better ranked similar content.
- lolinder 3y agoThat doesn't work for a news site—unless they're doing a ton of duplicate stories for some reason, "similar" isn't good enough if someone is looking for an article to go with a specific headline they found through search.