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> Various companies make a lot of money by implementing "dark patterns", such as getting customers onto subscriptions and then making it hard for them to cancel
by jancsika 3y ago
> Various companies make a lot of money by implementing "dark patterns", such as getting customers onto subscriptions and then making it hard for them to cancel. They can't admit that this is why their revenue went up, so they make a bunch of claims about how their success comes out of [various beneficent strategies], but anyone who tries to replicate the success by using those lovely strategies is liable to go broke.
This bullet point makes me wonder if there are situations where newcomers end up beating the original company because consumers are willing to pay an enormous premium just to avoid the dark patterns.
Carrot solutions? :)
- bell-cot 3y agoReaction... https://en.wiktionary.org/wiki/nobody_ever_went_broke_underestimating_the_intelligence_of_the_American_people https://en.wiktionary.org/wiki/nobody_ever_went_broke_undere... And plausibly "nobody ever made money by overestimating the intelligence..."
- n_ary 3y agoIndeed there are. I pay high premium to alternatives, which has monthly cancel options. Some of these cost me > ~35-40% long-term, but it reassuring that, if I am suddenly in misfortune or tight spots, I could rapidly rid myself of some luxuries in a blink. :)
- csin 3y agoOr you are liable to go broke thinking your site can make money with only the "lovely strategies" without the "dark patterns".