>"It’s unclear how the plan overlaps, if at all, with Google’s other recent search initiative, Google plus Your World, which integrates Google+ results into sta

>"It’s unclear how the plan overlaps, if at all, with Google’s other recent search initiative, Google plus Your World, which integrates Google+ results into standard searches." I would have to assume that going forward any tweak to the Google user experience will in some way benefit their social initiative. It seems to matter a lot to them.