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Spotify has a huge library of covers by unknown artists. The band is the “company” at the execution level. The label is the private equity or accelerator/VC. T
by gabereiser 3y ago
Spotify has a huge library of covers by unknown artists.
The band is the “company” at the execution level. The label is the private equity or accelerator/VC. The music is the product. It may be freely available, but it’s not free. It’s a business of land and expand before you see a dime so you need to establish the scale first.
Taylor swift is an interesting choice since her whole music catalog was bought out from under her (she still owns the song but not the masters) and now she’s recording it all again. Just being Taylor swift isn’t enough, she needs her music, in order to be “Taylor Swift - The Band”. Yes, you can’t replace Taylor and still have her music. Just like you can’t replace Atari and still have Atari. There are companies that exist as an extension of the founder (cough X cough) but most don’t operate this way.
- mjr00 3y agoWhat would make more money: Taylor Swift/Metallica/The Arctic Monkeys doing a concert that's entirely covers of other artists' songs, or me (a nobody) doing a concert that's a cover of Taylor Swift/Metallica/The Arctic Monkeys songs? If you answer that question correctly, you'll understand what I mean when I say the band and the brand/marketing behind it is the product, not the music.