Their search results are declining rapidly in quality. "<SEARCH QUERY> reddit" is one of their most common searches. Their results are filled with SEO spam and

Their search results are declining rapidly in quality. "<SEARCH QUERY> reddit" is one of their most common searches. Their results are filled with SEO spam and bots now. At some point a competitor will emerge. The tech crowd will notice it and begin to use it. Then it will go widespread.