And before that, people made medical decisions based on something they saw on Dr. Oz. Down to buying a more expensive supplement because he said it had to be th

And before that, people made medical decisions based on something they saw on Dr. Oz. Down to buying a more expensive supplement because he said it had to be that brand. (I worked in the pharmacy for some years in the 00s and early 10s). And they'd get medical advice from grandmothers, aunts, parents, and friends. And be convinced they were right even though they weren't. Alternative "medicine" has been around for many many years. I'm pretty sure there are books about it. This isn't a new thing, it just uses whatever tech people happen to use (or lack thereof).