I think this is something that I'd like – but it's very hard to figure out from the landing page copy. It's unclear who the site is actually for... only try to

I think this is something that I'd like – but it's very hard to figure out from the landing page copy. It's unclear who the site is actually for... only try to sell to one person at a time. The text is incredibly difficult to read, largely due to the text shadow being set at -2px (try just 1px), but also because of the font. The shadow of the text also isn't consistent with the shadow of the header bar. The icons look like they were picked from different iconsets, and also pixelated in some cases. The positioning of the icons isn't ideal to me, nor is only showing the description text on hover. It actually took me awhile to realize that information was there. The footer links on hover also have an entirely different shadow not consistent with the header or text. Your site is focused on one of the coolest verticals, and yet the design is sort of boring. Hope this helps!