On a global scale it's tiny, but on a regional scale it could really impact profitability. Assuming 85% of Norwegians have an account: * 98,500 a day = $35 mil

On a global scale it's tiny, but on a regional scale it could really impact profitability. Assuming 85% of Norwegians have an account: * 98,500 a day = $35 million per year * $35 million / (5 million Norway population * 85% assumption) = $8 / year fine per Norway user. * I can't find Norway-specific revenue, but Meta's average revenue per user is $18 across Europe, but Norway could be higher than average. Outside Europe the highest is USA at $60. Assuming revenue / user is half way between this - $39 - this fine would be 20% of revenue. * $39 per user would mean total revenue of $200m in Norway. * Facebook turns 32 billion of revenue into 7.79 billion of net profit (24% of revenue to Net profit). This would mean profit of c£47m in Norway before the fine, and $12 billion after-fine. This is with a fairly optimistic view of revenue per user - at the Europe average of $18 per user it would be a loss of $13m. Another way to look at this is that if you population-adjust the fine to the world, it would be c$60 billion per year (although this is less accurate as it does not account for the fact that many regions have less users or are less profitable). Either way, Facebook can handle these fines in a handful of regions, but they can't handle these fines in all regions.