I feel that programmers are the main audience that knows life can be better in software. A typical programmer might be so offended by Pinterest's awfulness that

I feel that programmers are the main audience that knows life can be better in software. A typical programmer might be so offended by Pinterest's awfulness that they'll look for any way to prevent it, knowing it can be done. Some might go for an extension like uBlacklist, others might be so furious that they want to pay money to stop this somehow. But seriously, I do think that unless you work with software, it's hard to even imagine alternatives to the big players could exist.